A strategic architecture and its role in enhancing the performance of commercial web-enabled enterprises
Date
2005-12
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Stellenbosch : University of Stellenbosch
Abstract
In the economic paradigm of the previous century a well-crafted strategy delivered successful
competitive advantage. This research questions whether, with the advent of the internet and
its networked economy, this premise remains valid. In the past, technological shocks such as
the telephone, railroads and electricity changed the way markets worked. Noting this, some
astute practitioners developed effective patterns of competitive behaviour and achieved results
of lasting value. The internet has precipitated a similar disturbance and may be consigned to a
matching destiny. Today’s internet pioneers are the electronic businesses competing at the
frontiers of strategy by learning, innovating and doing. This study, conducted at the early,
emergent phase of the internet, endeavours to determine the strategy characteristics of winning
firms. Once the competitive advantages accruing to online businesses through the deployment
of internet technologies disappear, all business will inevitably find itself in the networked
economy - the findings of this work may prove of timeous benefit to such as these.
Description
Thesis (PhD (Business Management))--University of Stellenbosch, 2005.
Keywords
Theses -- Business management, Dissertations -- Business management, Internet, World Wide Web, Electronic commerce, Business enterprises -- Computer network resources